SEO
TRAINING
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
In Prohut, professionals help you build your website and route traffic to your website. We help you build in depth understanding of how search engine works and how to optimize your website.
Course Contents
Basics of SEO
Introduction to SEO
Importance of SEO
Search Engines vs. Directories
Major Search Engines
Types Of search engine optimization
On Page Optimization
Off page Optimization
SEO On Page Optimization
Competitors Analysis
Keyword Research
Keyword Placement
Title Creation
Meta Tag Creation
Meta Description Creation
Content Optimization
Keyword Density
URL Structure Analysis
Content Creation
Image Optimization
Sitemap Creation
Use of robots.txt
Doorway Pages
Invisible Text
Cloaking
SEO Off Page Optimization
Search Engine Submission
Directory Submission
Article Submission
Press Release submission
Forums Posting
Link Building
o One-Way
o Two-Way / Reciprocal / Link Exchange
o Three-Way
Blogs
o Blogs Creation
o Blogs submission
o Blogs Commenting
Posting Free Classifieds
Google Mapping/Listing
Social Book marking
RSS feeds
Video optimization
Link Building
Black Hat / White Hat / Grey Hat
SEO Tools
Google Keyword Tool
Word Tracker
Keyword Spy
Keywords Position Checker
Keyword Density Checker
Google Analytics
Stats Counter
SEO Reporting
Google analysis
Tracking and Reporting
Reports Submission
Securing Ranks
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